The first project taught me literal new ways of starting and developing ideas - we were given specific workshops about good techniques to do this, to prepare us for future briefs. For example the 4 Step thought process, where you challenge concepts that first come to mind and take an idea and push it to an outrageous extreme, it all really helps to push your ideas. In the second project, mine being a brochure for an adult college, I learnt a load of technical skills within type and using InDesign for more than just page layout.
The third project, a children's illustration brief, was my toughest. I chose this project to try and develop my illustration skills, however, we were working with industry partners who don't 'teach' as such, they kind of let you get on with it. So I let my lack of confidence get in the way of focusing on the brief and lost sight of how playful designing for kids could be! I had some cute illustrations in the end, but didn't quite translate them well enough in the final outcome- it's okay though, I can always recycle them at another time- which is something Rachel Ortas, the leader of the project said.
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